Monday, 20 January 2014

Young adult readers 'prefer printed to ebooks'

Sixteen to 24-year-olds are known as the super-connected generation, obsessed with snapping selfies or downloading the latest mobile apps, so it comes as a surprise to learn that 62% prefer print books to ebooks.
Asked about preferences for physical products versus digital content, printed books jump out as the media most desired in material form, ahead of movies (48%), newspapers and magazines (47%), CDs (32%), and video games (31%).

http://www.theguardian.com/books/2013/nov/25/young-adult-readers-prefer-printed-ebooks?CMP=fb_gu 

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